Arnold Clark MG Becomes Official Sponsor of Glasgow Warriors, Edinburgh Rugby

Arnold Clark MG sponsorship at Scotstoun Stadium for Scottish rugby.

Arnold Clark MG Steps Up for Scottish Rugby

Arnold Clark MG has become a significant presence in the Scottish rugby scene by announcing its sponsorship of the Glasgow Warriors and Edinburgh Rugby. This partnership signifies not just branding but a commitment to the communities involved in the sport.

Enhancing the Game with Community Support

The sponsorship deal will prominently feature the Arnold Clark MG logo on the shorts of the Glasgow Warriors men's team and on the sleeves of the women's squad's kits. Additionally, the logo will appear on the shorts of the Edinburgh Rugby men’s squad, allowing the brand to reach a wide audience of rugby fans.

Beyond mere branding, Arnold Clark is providing Edinburgh Rugby with several MG vehicles. One of these vital resources will assist the club's community team in outreach programmes that aim to engage local communities through sport. Gavin McKenzie, the group brand director at Arnold Clark, highlighted the importance of sport in fostering community spirit, stating, “It’s something that inspires, entertains, and, most importantly, brings people together to play, to watch and to voice their support.”

Mutual Benefits: A Partnership for Growth

As both teams enter this partnership, minds are keen on the mutual benefits it brings. Al Kellock, Managing Director of Glasgow Warriors, regards the sponsorship as joining two iconic brands, stating that Arnold Clark’s passion for enhancing Scottish rugby aligns perfectly with their vision at Scotstoun Stadium. Meanwhile, Douglas Struth from Edinburgh Rugby expresses excitement over the essential support that Arnold Clark provides.

This collaboration not only promotes rugby on a larger scale but also reflects Arnold Clark’s ongoing commitment to uplift local initiatives. For Arnold Clark, this partnership is a strategic move that reinforces its brand in the hearts of the Scottish community while engaging with an enthusiastic fanbase.

Looking Ahead: What’s Next for Scottish Rugby?

This partnership promises growth as it brings to light the importance of community support within sports. By uniting under this agreement, both Arnold Clark and the rugby teams set a precedent for future collaborations, highlighting how businesses can positively impact local sports. As we look ahead, this dynamic alliance may pave the way for more innovative sponsorships and community-focused initiatives that not only aim to uplift teams but also build lasting community bonds.

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