Steer Automotive Expands with Acquisition of React Bodyshops in Hull and Scunthorpe

Steer Automotive Expands with New Acquisitions

Steer Automotive Group has made significant waves in the automotive sector by acquiring the React Accident Repair Group’s bodyshops located in Hull and Scunthorpe. This strategic move not only reinforces Steer’s presence but also emphasizes the company's commitment to quality and customer service. The acquisition took place on April 4, 2025, marking another milestone in the company’s growth trajectory.

Leadership Changes to Ensure Consistency

The transition comes with changes in leadership. Barry Whittles and Chris Elton will exit the business, paving the way for new integration practices. However, John Pattinson, Managing Director of React, will continue to oversee operations at both sites, aiming to maintain stability for the customers who rely on their services.

Strengthening Community Access

Richard Steer, the CEO of Steer Automotive Group, expressed enthusiasm about the acquisition, stating that the Hull and Scunthorpe teams embody the values of commitment to quality and customer service that Steer champions. This acquisition enables Steer to enhance service access for local communities, providing improved repair solutions in the East England region.

What This Means for the Automotive Sector

The continued consolidation within the automotive repair industry signifies a larger trend towards enhanced service delivery and operational efficiency. As companies like Steer Automotive expand their footprint, consumers can look forward to more convenient access to reliable repair services. This consolidation may also drive innovation and standards in the industry, ultimately benefiting customers.

A Bright Future for Steer Automotive

As Steer Automotive shifts gears with this new acquisition, it signals a forward-thinking approach in the automotive industry. The company remains focused on strategic growth, reaffirming its dedication to delivering high-quality repair solutions. With a robust foundation in place, both existing customers and new clients can expect a seamless experience as Steer continues to thrive.

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